With Pink October officially upon us, many of us have asked ourselves what we can do to support breast cancer awareness in our community. While hospitals, businesses and non-profit organisations are making this month count with initiatives and events in aid of the cause, individuals can still make a difference in their own way. Even the smallest, seemingly inconsequential act, like a casual conversation about myths and facts about breast cancer can help someone, somewhere down the line.
Alternatively, raising awareness for breast cancer and helping those who have been diagnosed can come in the form of an afternoon tea session. Can’t spare an afternoon? Throw your support behind beauty and fashion brands who have pledged their help to organisations such as Breast Cancer Welfare Association Malaysia (BCWA) and National Cancer Society Malaysia (NCSM).
With a number of limited edition pink-themed products from skincare to makeup to clothing, supporting Pink October has never been easier. Here are our beauty and style picks that will help you look good and do good.
Estée Lauder Limited Edition Advanced Night Repair Synchronized Multi-Recovery Complex
This top-selling serum from Estée Lauder renews the skin and combats aging, working both night and day to maximise the skin’s natural process of repair and protection. Hyaluronic acid locks in moisture for 72 hours, while its 8-hour antioxidant power keeps environmental pollutants at bay.
With a special pink ribbon sleeve, this limited edition serum supports breast cancer awareness by donating 20 percent of the purchase price to breast cancer beneficiaries in Malaysia. It is available at selected Estée Lauder stores and online from 1st October 2021.
BONIA B-Pink Collection
Partnering with Breast Cancer Welfare Association Malaysia, BONIA has released a curated capsule called B-Pink. Featuring a range of bags, shoes and accessories in a number of pink shades, the collection consists of pieces from the brand’s latest release as well as some much-loved classics.
For the month of October, 10 percent of each item sold from the collection will be donated to the BCWA. Encouraging the community to get involved with the cause, the B-Pink campaign aims to donate a minimum of RM 10,000 to the organisation. To shop the collection, visit the official website.
Clinique Limited-Edition Dramatically Different™ Moisturizing Lotion+
Formulated specially for very dry and dry-combination skin, this dermatologist-developed moisturising lotion is a cult classic that provides eight hours of hydration. The quick absorbing moisturiser promotes the strengthening of the skin’s moisture barrier, helping it to maintain a youthful glow.
The limited-edition jumbo package comes with a pink ribbon keychain in honor of breast cancer awareness, with 50 percent from the purchase price going towards selected breast cancer beneficiaries in Malaysia. It is available at Clinique selected stores and online from 1st October 2021.
ALIA B X DHAN ILLIANI – Sincerely, Adik
Celebrating the ‘adik’ in all of us, ALIA B has released a set of printed oversized T-shirts and sweaters featuring the work of Dhan Illiani Yusof. The design points to how children can shape a better future, while reminding us of our journey of continual growth even through adulthood.
Proceeds from the sales of Sincerely, Adik items will be directed to the National Cancer Society Malaysia and Children’s Home of Hope. The ALIA B X DHAN ILLIANI collaboration is now available exclusively on alia-b.com
BOBBI BROWN Powerful Pinks Crushed Oil-Infused Gloss Duo
Double up on nutrient-rich lip gloss with two flattering shades of berry, the Love Letter and the New Romantic. Infused with coffee seed and Kukui nut oils for a soft, comfortable wear that also nourishes the lips, this glossy duo promises a smooth glide-on in addition to ultra-shiny colour.
With limited-edition pink packaging in conjunction with Pink October, this luscious lip gloss set from Bobbi Brown will support breast cancer awareness by donating 20 percent of the purchase price to selected breast cancer beneficiaries in Malaysia. It is available exclusively at selected Bobbi Brown stores and LazMall from 1st October 2021.
Feature photo: BONIA