Lady Dior Art #4: Behind Joana Vasconcelos’ LED-lit remake of the bag

For her reinterpretation of the Lady Dior, Joana Vasconcelos has created a vivid red heart motif illuminated by 300 LED lights that evoke the very heartbeat of Dior. While the Dior Saddle Bag and Dior Book Tote have been among the trendiest high-street and travel accessories respectively in recent years, the Lady Dior bag is…

We are about more than just luxury. We are about appreciating the finer things in life whilst always being two steps ahead and aspiring for the next best thing whether in fashion, lifestyle, dining, travel or everything in between. We do it first class all the way, nothing less. It’s in the name.