Are you a gentleman by Chopard’s definition? Have a look at how many of the criteria you check off.
What makes a gentleman? Is it the way he dresses, the watches he wears, the way he spends his time or the way he goes after his dreams?
All the above and more, according to Chopard.
The Swiss luxury house has released a 12-part video series on YouTube titled ‘The Gentleman’s Way’, chronicling 11 simple steps to becoming a gentleman based on its code as a jeweller and of course, watchmaker. In particular, it is looking to its LUC watches – named after its founder Louis-Ulysee Chopard, who is also the namesake of the collection – for benchmarks.
So are you a gentleman by Chopard’s definition? Have a look at how many of the criteria you check off.