Not quite as coveted as yellow gold, nor as ubiquituous as white gold, it nonetheless steals awe with its own subdued brand of timeless elegance.
Gold, titanium, platinum, ceramic, what have you. Watchmakers are continually trying to find new materials to make their prized timepieces with, some even going the extent of crafting new materials to beat all the other maisons.
Case in point: IWC Schaffhausen who recently premiered ceratanium, a special mix of ceramic and titanium.
Yet there remains one that is underrated as they come – rose gold, otherwise also known as pink or red gold.
Not quite as coveted as yellow gold, nor as ubiquituous as white gold, it nonetheless steals awe with its own subdued brand of timeless elegance.
Don’t believe us? Here are some timepieces that bring to the wrist their own set of charm precisely for proudly bearing an armour of rose gold.
Cartier Drive de Cartier
18k pink gold adds an authoritative touch to Cartier's iconic Drive de Cartier watch. Roman numerals, gilded-steel leaf-shaped second hand and gilded-steel sword-shaped hour and minute hands make it a piece that will look good on a young bachelor starting out on his career as well as a self-made long-term CEO to whom many look up. W cartier.com
Piaget Altiplano
The simplicity of this 38mm Piaget Altiplano watch is dressed up in with a touch of regality without seeming over the top in 18k pink gold. It doesn't scream for attention, matching the subdued nature of the ultra-thin hand-wound mechanical movement. W piaget.com
Patek Philippe Ref 5396 Annual Calendar
Embracing the rich tones of rose gold, Patek Philippe contrasts its Ref 5396 Annual Calendar with a royal blue sunburst dial for a stunning fashion statement. More than just for aesthetics, the elegant contrast emphasises the face for a double in-line aperture for day and month as well as the date aperture at 6 o'clock and the moon-phase aperture. W patek.com
Richard Mille RM035 in Full Rose Gold
The skeletonised movement that weighs just 4.3grams is made to pop even more with a rose gold case, bringing to prominence the 3d effect of the terraced mechanism. The tripartite troneau case is also fully curved, rendering the timepiece more ergonomic and comfortable. W richardmille.com
Bulgari Octo Finnisimo in rose gold
The world's thinnest tourbillion calibre BUL286 is given a rosy touch with 18k rose gold case with transparent case back. That's not all, it also has a rose gold crown with ceramic insert and 18k rose gold adillon buckle on its alligator strap. W bulgari.com
Rolex Day-Date 36mm
Finally we have Rolex, who is so in love with rose gold that it created its own rendition, the Everose. Premiered in 1956 with its Day-Date, the pink gold alloy continues to be the gold of choice for all its pink gold watches, like this Day-Date 36mm. W rolex.com