Bottega Veneta partners with the Strand bookstore, featuring a hand-crafted collection that combines a love for literature and the arts. A series of cartoons have also been specially commissioned by The New Yorker to mark the occasion. The series illustrates the omnipresent Strand tote bag around the Big Apple.
The Strand Bookstore first opened its doors in 1927 on Fourth Avenue, in a neighbourhood known as “Book Row.” It was named after a well-known London street where eminent authors, including Thackery, Dickens and Mill once congregated and intriguing book publishers flourished. The store is known for its rich variety that promotes inclusivity, carrying a collection of books of all genres and in different languages.
The partnership honours the creative director of Bottega Veneta’s appreciation for the iconic store. In celebrating New York City culture and a community drawn together by literature, Mathieu Blazy has also curated a selection of books spanning art, photography, fashion and architecture to be made available in the Strand.
The classic Strand book totes have been reimagined in opulent leather with their signature red oval logo. Bottega Veneta draws inspiration from the technique of motion, capturing the “on-the-go” culture of a city that is always busy and ever-changing. The pieces are featured in yellow and black.
Meanwhile, the collections are available exclusively at the Bottega Veneta Soho store from September 8th.
Photos by Bottega Veneta.