21st September, 2018
YSL Beauty Hotel Malaysia
2, Jalan Hang Kasturi
After much hype surrounding its pop-ups in Paris, Tokyo, London and New York, YSL Beauty finally launched the first YSL Beauty Hotel in the heart of Kuala Lumpur. Materialised in a heritage building along Jalan Hang Kasturi, the exclusive guesthouse attracted glitterati and beauty enthusiasts alike for a two-day immersive YSL Beauty experience.
Gracing the private preview on the first day were KL’s most glamourous from the likes of Marion Caunter, Awal Ashaari, Izara Aishah, Nora Danish, Debbie Goh and Siti Saleha, just to name a few.
Upon entering Le Lobby, guests checked-in with their unique QR code to receive a YSL Beauty Hotel key card personalised with their name. The key card then granted their access to three floors of beauty and entertainment, all in true YSL Beauty style.
On the ground floor, guests were seen snapping away their OOTDs at various Instagram-worthy corners, including the check-in area with a neon-lit luggage cart and a wall featuring a digital international clock of every city that has accommodated the YSL Beauty Hotel.
Taking the stairs down to the basement found guests in either the Presidential Suite a.k.a Room 1978, with more photo opportunities (did we mention the accompanying two YSL-approved male models?); or the Rouge Pur Couture The Slim room, where guests practiced their modelling skills on the runway.
Meanwhile, the first floor allowed guests to discover the new Rouge Pur Couture The Slim and receive a complimentary makeover at the All Hours Beauty Bar. Guests were also taken on a VR experience of the brand’s latest fragrances, Mon Paris and Y. For added fun, guests challenged their friends to darts, table tennis and classic arcade games with a YSL twist.
Further entertaining guests throughout the night were rock performances by Bittersweet as well as electronic and dance beats by DJ Twinkies and DJ Blink & DJ Ashley.
For more information or to purchase the new Rouge Pur Couture The Slim introduced at the YSL Beauty Hotel, log on to the official website here.
Images: Courtesy of YSL Beauty Malaysia