Chivas Regal has always been about breaking boundaries and crafting your own story of success. No one personifies that ethos better than its newest Asia brand ambassador Lisa from Blackpink, global music sensation and top K-pop musician.
As a member of one of the world’s biggest girl group, Lisa’s success is one forged on self-confidence and empowerment, an inspiring story that blends seamlessly with the Chivas ethos.
Adding to the excitement is how her appointment makes history for the whisky brand – she’s the first Asian female face to represent Chivas.
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I Rise, We Rise
Lisa’s journey of unstoppable elevation didn’t come by chance; it was down to non-stop hustle. After moving from Thailand to pursue her dreams she became a quarter of one of the world’s biggest groups and embarked on a record-breaking solo career. Carving her own path and rising up to new levels inspires many people across the world to be themselves, be authentic and ultimately share success
“After being on such a huge personal journey and hustling over the past few years, I want to inspire people to elevate themselves. It was a no brainer to partner with Chivas, as their values are so closely aligned with my own, plus I’ve always been a whisky fan!” she says of her new appointment.
Let’s raise a toast to chivalry, regality and success with Lisa and Chivas Regal.
Keep updated at the Chivas Regal official Instagram page @chivasregal.
(Source: Chivas Regal)