Jaeger-LeCoultre has created a visually captivating video called In Perpetual Motion to commemorate the launch of its new Polaris Perpetual Calendar watch. It focuses on the concept of time and its relationship to three natural environments: lakes, forests, and the heavens, and stars Benedict Cumberbatch, a long-time friend of the Maison.
Benedict Cumberbatch narrates an expressive text that reflects on concepts of perpetual movement and action all while wearing the new Polaris Perpetual Calendar and finds himself immersed in each one of these environments in the video. Throughout the video, glimpses of various celestial bodies remind us that our sense of time, as well as its measurement by calendars, clocks, and watches, is governed by the rhythms of the cosmos and the regular cycles of astronomical phenomena – a subtle nod to Jaeger- LeCoultre’s Stellar Odyssey.
Perpetual timekeeping
For the first time in 2022, Jaeger-LeCoultre includes a perpetual calendar to its sporty-chic Polaris collection. The Polaris Perpetual Calendar’s dial is lacquered in a deep gradient-blue colour, with assertive hour indexes, skeletonized hands, and slightly recessed subdials for the calendar displays, taking aesthetic elements from the Polaris Mariner Memovox.
“The world is moving very fast and our involvement with it is constantly changing, from one day to the next,” Benedict Cumberbatch says, “Whether I’m running or reading or sitting still and contemplating the world, the Polaris Perpetual Calendar really is a watch that fits in with all scenarios and will give me the essential information I need every day.”
The date, day, and month indications are balanced by a moon-phase display at 6 o’clock, which serves as a pleasant reminder that calendars are based on astronomical phenomena.
New in-house automatic movement
“I let the light filter through my leaves,” reflects Cumberbatch in the video “My future grows along my past. I am the quest of endless beauty. Every second is punctuated by stars; every moon takes me even higher.”
The classic Northern Hemisphere moon-phase display is complemented by a retrograde display of moon phases in the Southern Hemisphere, thanks to the new in-house automated movement, Jaeger-LeCoultre Calibre 868AA. The redesigned movement features an expanded power reserve, providing 70 hours of autonomy, enhancing the practical utility of the Polaris Perpetual Calendar.
The 42mm case is available in steel or pink gold and has a ‘rapid-change’ connection for the interchangeable straps to complement the sleek and visually appealing dial. A selection of calf leather straps, in addition to the two straps included with each watch – rubber and alligator with the pink gold model; rubber and a steel bracelet with the steel model – allows wearers to effortlessly personalise and adapt the watch to their daily adventures.
https://www.youtube.com/watch?v=WYSyaaKfaoc
(Photos: Jaeger-LeCoultre)