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6th March, 2020
Blue @ EQ
In Good Company by Moët Hennessy Diageo and Malaysia Watch Group
The evening kicks off with a few words by Mr. Garrick Lau, founder of Malaysia Watch Group.
Mr. Chong Wai Keng, Brand Ambassador of Moët Hennessy Brands Malaysia gives guests an exclusive tasting experience with Glenmorangie Signet.
Guests relishing over drinks and food in good company (pun intended).
Guests raising their paddles during the auction session.
Ms. Aurelie Lim, Marketing Director of Moët Hennessy Brands Malaysia presenting the highest bidder, Mr. Ng Chin Hoe with the limited edition Panerai Luminor Luna Rossa Chrono Flyback 44mm.
Mr. Andrew Cheng, the highest bidder for Panerai Luminor 8 Days Power Reserve 44mm receiving his watch from Ms. Aurelie Lim, Marketing Director of Moët Hennessy Brands Malaysia.
Mr. Garrick Lau, founder of Malaysia Watch Group presenting the Evox Watch Automatic to the lucky draw winner.
Mr. Garrick Lau, founder of Malaysia Watch Group giving away a Franck Muller perfume to the lucky draw winner.
The Glenmorangie Signet Whisky.
The Hennessy Paradis
The classic Panerai Luminor 8 Days Power Reserve 44mm.
The limited-edition Panerai Luminor Luna Rossa Chrono Flyback 44mm.
(swipe left for more photos)
Moët Hennessy Diageo Malaysia and Malaysia Watch Group (MWG) recently joined hands to hold a an exclusive event aptly named “In Good Company” – celebrating fine spirits, good food, watches, music and camaraderie.
Taking place at Blue in EQ, the intimate evening saw an auction of two Panerai watches: the Panerai Luminor 8 Days Power Reserve 44mm (PAM 00795), valued at RM26,400 and the limited-edition Panerai Luminor Luna Rossa Chrono Flyback 44mm (PAM 01037) – one-of-a-kind in Malaysia – valued at RM67,900.
Unlike conventional auctions, participants made their bids using two products from MHD’s portfolio, namely the Glenmorangie Signet whisky and Hennessy Paradis cognac, in lieu of money. The former (which retails at RM840 per bottle) was used to bid for the Luminor 8 Days, whilst the latter (which retails at RM3,700 per bottle) was used for the Luminor Luna Rossa.
“For this session featuring Glenmorangie Signet and Hennessy Paradis, we are indeed grateful and joyful to be able to partner with Malaysia Watch Group to conduct the auction of the two Panerai watches,” said Thomas Bouleuc, managing director of MHD Malaysia. “They have been truly gracious and the auction was certainly well received and took the event to a whole new level. This is the first time we conducted an auction of this sort and we certainly are looking at forging more such partnerships for future events.”
Following the auction, guests were treated to a lucky draw offering prizes worth more than RM50,000 in total. Completing the by-invite-only experience were the sultry melodies of Z Yan, fondly known as Malaysia’s ‘Bossa Princess’.
Photos: Moët Hennessy Diageo