There’s a range centred around Karl Lagerfeld’s cat Choupette.

Image: Courtesy of Swarovski

First the Austrian brand named Miranda Kerr the face of the brand back in 2013. Then it  announced Karlie Kloss as the new brand ambassador as of last year. For 2017, the brand partners with French house Chanel’s creative director Karl Lagerfeld for a new collection.

Karl Lagerfeld shared the first look of the collection and it speaks of class and sophistication on a different level. Expect a range of pieces from pearls, ear jackets, chains, studs and personalised charms finished with rose gold, gold and rhodium platings encrusted with Swarovski crystals.

 
The collection comprises of 3 groups: Ikonic with the aesthetic of a rock-chic; Essentials featuring the timeless pieces; and Klassic Karl centred around Karl Lagerfeld’s cat Choupette. That is one lucky kitty.

The collection is to released in September at Swarovski Crystal Worlds, Karl Lagerfeld retailers and on W karl.com.