Sephora and more tap into the buying power of the digital consumer by allowing users to ‘test’ looks on themselves with apps. Nothing beats the real thing when it comes to makeup, but we would be naive to overlook the influence…
BEAUTY & GROOMING
Jun 25, 2017
10 hair products for your best summer hair yet
Say goodbye to dry, frizzy, oily or fine hair with these trusted hair products. Don’t we all hate it when we find a photo of ourselves with the perfect outfit, angle, and smile – only to spot unruly hair messing…
Jun 20, 2017
Kim K’s new makeup line is expected to cash in US$14.4 million under 5 minutes
Industry experts weigh in that KKW will “blow through the reported 300,000 units that were produced of her US$48 Crème Contour & Highlight Kit in less than 5 minutes”. Tomorrow, June 21, is the date to watch out for if…
Jun 14, 2017
Father’s Day Gift Guide: 10 grooming tools for the dapper dad
This Father’s Day, switch roles with dad and buy him some grooming products in return for all the personal grooming he has provided for you. Every man deserves to look his best, especially our dads, who have often sacrificed their…
Jun 07, 2017
Summer 2017 makeup new releases
Take on summer with your best face forward. Another season, another bout of shopping! Your makeup drawer deserves an update just as much as your wardrobe so if you’re headed out to the beauty counters soon, here are the new releases from…
Jun 06, 2017
A Karl Lagerfeld x ModelCo makeup collection is coming our way in 2018
Beauty addicts, get ready for a “super fun, highly coveted” illuminated makeup collection come early 2018! German designer and Chanel creative director Karl Lagerfeld dips his toes into the beauty world once again with a collaboration with Australian cosmetic brand ModelCo…
May 30, 2017
How to read and choose the best sunscreen for you, as told by Shiseido
Take note, as Shiseido shares three important tips on choosing the ideal sunscreen. Ask any Malaysian beauty geek and they will tell you to never leave home without applying sunscreen, especially if you’ll be spending some time outdoors in our…
May 30, 2017
7 highlighters we’re trusting to shine as bright as our futures
Keeping it lit. We all know by now, if a certain makeup trend or product stays in the limelight for longer than it should, it’s simply quite remarkable. Take highlighters, for instance: it’s been around for a few years now…
May 25, 2017
How to look like a beauty queen: 5 familiar faces let on their secrets
These women who are in the constant spotlight share with us their beauty secrets and what they’ve learnt from years in the industry.
May 24, 2017
Forget aloe vera, here’s why coconut is our latest beauty obsession
Coconut shampoo helps keep your mane sane. No matter what our skin type or hair texture, we’re always looking for ways to better it. One ingredient that has worked miraculously and continues to do so, courtesy of mother nature, is…