Discovering the Source of Strength behind La Mer’s The Concentrate

Over three days at Anantara Desaru Coast, we got to experience La Mer’s full range of skincare essentials, focusing on two hero products: The Concentrate and The Eye Concentrate.

Wishlisted: 9 beauty launches in June you need to add to cart

The best of this month’s make-up, hair, and skin products that you should be excited about.

Behind the Business with… Charlotte Cho of Then I Met You

Then I Met You recently hit the shelves at Sephora Malaysia, and FirstClasse had the honour to speak with its founder on the brand’s ethos.

Wishlisted: 7 beauty launches in May to prep for warmer weather

These fresh beauty offerings are keeping our skin ready for hotter days ahead.

5 beauty brands advocating mental health awareness

These beauty brands want you to prioritise your mind by promoting inclusivity in the cosmetic industry.

Opinion: It’s time for celebrities to stop launching beauty brands

Let’s admit that celebrity beauty brands are entering its flop era.

8 new fragrances to obsess over this spring and beyond

From Henry Jacques’ latest trio to the reinvention of Carolina Herrera’s 212 VIP Rosé, these are the very best new perfumes.

7 Thai celebrities that are taking the beauty world by storm

These famous Thai names are making waves in the global beauty scene.

Wishlisted: Kosas, KraveBeauty & more beauty brands enter Malaysia

A few cosmetic powerhouses have arrived in Malaysia, on top of new releases from your favourite beauty brands.

Behind the Business with… Liah Yoo of KraveBeauty

Here’s how Liah Yoo successfully propelled KraveBeauty to global recognition, becoming one of TikTok’s most-loved beauty brands.