Karim Benzema, a Real Madrid player and French football superstar, has been named the new ambassador for FENDI Faster. The sneakers are a new launch by the Maison, which embraces the classic street-style aesthetic with a FENDI personality.
As a world-class athlete and the most recent recipient of the UEFA Men’s Player of the Year award, Karim Benzema personifies the forward-thinking ethos of the FENDI Faster, making the striker the perfect ambassador for the new pair.
The FENDI Faster
The FENDI Faster sneakers feature a traditional running shoe shape enhanced with cutting-edge detailing, materials, and lines. Alongside that, you’ll find FENDI characteristics like design cues that fuses tradition and modernity.
The upper part of the shoe is a blend of mesh and technical fabrics with nubuck, while a stretched FF rubber logo gives a sense of vintage with a high-end, sporty touch. The top, the laces, the tongue, and the back of the shoe until the sole all contain FF jacquard logo insertions in recognisable tobacco and brown tones.
There, a translucent rubber overlay added on top helps with the creative design of the dynamic rubber sole that gives the new FENDI Faster sneakers an incredibly light and pleasant feel. The shoe’s sleek and stylish FENDI design is enhanced by a 3D FF logo on the toe and a FENDI tag on the tongue.
The FENDI Faster will be available in full black and a metal-grey version in coated technical fabric with a slick and smooth look and a distinctive white tone on tone FF jacquard. Aside from that, the colour palette also includes white and beige with the FF jacquard in tobacco and brown.
FENDI Faster will be available this September 2022 and can be found in FENDI boutiques worldwide and on fendi.com.
Photos by FENDI.