BLACKPINK’s Lisa marks the first female K-pop idol to be named a M.A.C Cosmetics Global Brand Ambassador.
Calling all K-Pop fans and beauty addicts! M.A.C Cosmetics has just named Lisa from BLACKPINK (Lalisa Manobal) as its new Global Brand Ambassador.
For this longterm partnership, Lisa will be the beauty behind M.A.C Cosmetics’ most iconic collections and innovative programs. The beauty marque teamed up with the K-pop star for her strong global influence in pop culture, and her knack for encouraging trends within and outside of the dynamic beauty industry.
She also marks the first female K-pop idol to be appointed as M.A.C Cosmetics’ Global Brand Ambassador, following another K-pop star – Lay Zhang from EXO, who became the global ambassador back in July.
“Lisa’s unparalleled talent and bold, fashion-forward style make her the perfect match for M.A.C,” said Drew Elliott, the senior vice president and global creative director for M.A.C Cosmetics. “Always confident and never one to shy away from risks, she embodies our commitment to individuality and self-expression above all else. We can’t wait for her fans to see what she has in store for them through our collaboration.”
How do you feel to be the newest brand ambassador for M.A.C Cosmetics?
I’m a huge fan of M.A.C and have been a loyal user for a longtime, so it’s really a dream come true to have the opportunity to serve as an ambassador for the brand.
M.A.C is truly at the forefront of trendsetting, which reminds me every time I see a M.A.C campaign or the incredible looks their artists create backstage at fashion weeks around the world. It’s an honour to partner with a brand with such an incredible heritage and unrivalled expertise in makeup artistry. I am thrilled and looking forward to this journey!
What was your first ever M.A.C product?
The first M.A.C product I used was a lip product. I’m still a huge fan of M.A.C’s lip products and love playing around with the countless number of colours and textures to choose from to help perfect my look.
When did you realise your love for makeup? What about it do you love?
Since I was a little girl, I have always been interested in makeup and fashion. But if I had to say the time I officially fell in love with makeup, I would say that was after my debut. When we release a new album or when I’m on set for a magazine, I enjoy suggesting a makeup look that I’ve always wanted to try.
What does beauty mean to you and has it been an empowering tool?
To me, beauty is confidence. I think beauty comes from one’s confident inner self and one’s attitude. Makeup and styling are the cherries on top of your beautiful inner-self!
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Any beauty routine/regime you want to share?
I usually enjoy natural makeup. I like to start with a simple base and finish with a slightly bolder lip colour to add some vibrance. Especially for my lip makeup, I like to make an ombre lip that naturally gradates by tapping from the centre of my lips!
Where do you get your colour makeup inspiration?
I constantly review various makeup looks for inspiration. When I’m on a shoot, I like suggesting makeup styles that I have been eager to try. I enjoy working together with the makeup artist to finalise my look through different attempts to eventually suit the mood I am trying to express in the shoot.
We know you like taking photos with your cameras. Can you share tips on how to take good photos of makeup looks?
Because of the texture of the film grains, the photos produced by film camera are less sharp, unlike digital cameras. So I often draw my eyeline a bit thicker and bolder than usual to make my eyeline look clearer in pictures.
You left home at a young age and life in show business has not always been easy. What is your drive throughout all these years?
I would say BLACKPINK members and my fans are my driving forces. Thank you for always being there for me through all the happiest and saddest moments. I am truly grateful for all my members and fans.
What would you say for the girls/boys out there that aspire to be you one day?
Never give up on your dreams, no matter how painful and difficult your journey is. If you trust in yourself and fight for it until the end, your dreams WILL come true. You can do it!
If you were not an idol, what would you be?
When I was a little girl, I had thought that maybe I could become a model. However, photography seems to have caught my attention more lately. Had I not become a singer, I may have been a photographer!
Find out more details by visiting the M.A.C Cosmetics website.
Photos: M.A.C Cosmetics