LIFESTYLE

Gushcloud’s Siang Ng on the role of agencies in a time when super influencers reign

A new brand of super influencers have emerged: creative marketers acting as unique brand representatives, weaving endorsements into their lifestyle-based business models.  You see them in the looks fresh off the runway, at destinations and events mere mortals only dream of, faces immaculate and poses ever-so-subtly calculated. These are the the trendsetters of today, and…

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