Keeping up with the trends may give you style points, but adding a personal twist gives you an edge above the rest.

In a day and age when Instagram is flooded with the latest trends and OOTDs, one way to stand out is to make your own style statement. Besides, keeping up with the trends may give you style points, but adding a personal twist gives you an edge above the rest.

And what better way to show off your personality than to customise your own designs? Whether it’s marking your initials on your fashion essentials or adding quirky patches and embellishments, here are seven brands that let you personalise your clothing and/or accessories.

Anya Hindmarch

Anya Hindmarch caught everyone’s attention with their Build A Bag collection last year, which allows you to customise their own bag from scratch. Options include the size, colour and texture of the bag, straps, handles and other small accessories like key rings and stickers. After its success, the brand extended its personalisation services with the Pimp Your Phone collection for iPhone users. The range offers a selection of phone cases and wristlets as well as charms, leather stickers and monograms. W

See also: Anya Hindmarch has a line of Bags That Work your OCD will appreciate


Burberry is pretty much synonymous with monogramming, albeit only for limited items such as its rucksacks and fragrances. Select up to three alphabets and have it embroidered by hand using a traditional goldwork technique (at a surcharge for the rucksack) or engraved on the front of a perfume bottle for free! W


One brand that has long been at the forefront of customisation is Coach through its Coach Create design-it-yourself experience. Accessorize It allows you to swap straps and add as many charms, scarves and embellishments to your Coach handbag as you like. Personalize It lets you monogram your initials (for free!). And Customize It, available exclusively at Coach Craftsmanship Bars (namely Pavilion Elite and The Gardens stores in Malaysia), amps up the bespoke touch with the brand’s signature embellishments: Tea Rose, Souvenir Pins and Prairie Rivets. W

Christian Dior

In case you haven’t noticed, the Dior Book Tote has been gaining popularity since last season. So how do you ensure yours stands out from the rest? Get it embroidered with your name or a phrase that defines you! The Maison is offering an exclusive, limited-time only personalisation service named ABCDior at these locations and dates: the House of Dior Ginza, from November 21 to 28; New York, from December 4 to 13; Nagoya, from December 12 to 25; and its legendary boutique in Paris, from December 5 to 20. Alternatively, you can dress up your tote with the Mitzah ABCDior silk scarves, available now at the new Christian Dior Paris boutique in Pavilion KL. W

Related: Pin on your own style with the Lady Dior bag, now in Malaysia


Last May, Gucci introduced its Do It Yourself online customisation service (also offered at selected Gucci stores worldwide). The service offers a colourful range of alphabet appliques in various materials, resulting in made-to-order pieces with your desired initials. However, it is only applicable for house knits, Ophidia GG Supreme large totes and Ace sneakers. W

Louis Vuitton

Louis Vuitton is one of the few luxury houses that provide extensive personalisation services across its collection of ready-to-wear, small leather goods, travel accessories, watches, and fragrances. The options range depending on the item you’d like to customise, from a simple three-character monogram to a host of patches, stripes and interior lining colours. Available at selected stores only (see website for more details). W


With Longchamp’s Le Pliage Personalized service, you’re given carte blanche to make your own Le Pliage Cuir or Le Pliage Nylon. First, choose the colour of its body, straps, handles, flaps and hardware/snap closure. Then, add up to 10 characters (latin types and numbers included) in your preferred font and style (embroidery or embossing) or simply choose a motif from their preset designs. W

Recommended for you: 25 facts about Longchamp’s Le Pliage bag that makes it so iconic


Images: Courtesy of respective brands