Defining Resilience with Jesrina Arshad, Founder and CEO of PurelyB

In times of difficulty and perseverance, PurelyB continued to fortify its offerings in nutrition, while shifting the spotlight to self-care.

We are about more than just luxury. We are about appreciating the finer things in life whilst always being two steps ahead and aspiring for the next best thing whether in fashion, lifestyle, dining, travel or everything in between. We do it first class all the way, nothing less. It’s in the name.