How Alan Cheah drives the growth of homegrown car-sharing app, GoCar

From starting out as a marketer thinking ‘how big can I grow this?’, Alan Cheah has become an entrepreneur with purpose for urban transformation. This is his story. When you’re young and buzzing with energy, venturing into network engineering in a pre-WiFi era may be a creative death sentence. Alternatively, it might bore you to…

Alan Cheah

We are about more than just luxury. We are about appreciating the finer things in life whilst always being two steps ahead and aspiring for the next best thing whether in fashion, lifestyle, dining, travel or everything in between. We do it first class all the way, nothing less. It’s in the name.